Poltrona Frau explores the magic of night


  • The Poltrona Frau showroom is ready for the night atmospheres thanks to
  • Poltrona Frau designs a bed that recalls the ample, generous geometries of the Massimosistema sofa. A play on overlays that feature on the back and cushions. Upholstery is in Pelle Frau® leather enhanced by beautiful quilted stitching
  • A 360° bed that can only remind you of the fabulous 60's. Original and timeless, Lullaby Due features a wing profile and visible stitching, and can be positioned right in the centre of the room, thanks to the round, swivel base that characterises it
  • A vision of great balance, putting particularly emphasis on the characteristically rounded headrest. Composed of a solid poplar and beech frame with mixed-density padding, it is slightly inclined and made even more comfortable by the cushions which facilitate an easy reading position

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14 OTT 2016
From the ’50s to the millennials, Bel Dormire (Good Sleep) is the theme of the exhibition at the Milan showroom in Via Manzoni

After La Grande Bellezza by Franco Moschini, Poltrona Frau continues along the road of “beauty” with a thematic exhibition devoted to the sleeping area, curated by Roberto Lazzeroni.

Eight products and eight different stories, harmonized in a highly evocative exhibition that aims to represent eight sleeping styles, each of which has its own distinctive character. From the sense of unrestrained sociability conveyed by Lullaby Due, to the romantic Volare dedicated to discreet femininity, to the intellectual Massimosistema Bed, which immediately communicates a sense of relaxation and tradition. The elegant, seductive Aurora Due is a pleasant contrast to the enterprising John-John Bed, inspired by what has been the most courted target in recent years, the millennials. We move from the sociability of the Y Generation to the geometric, enveloping Bretagne Bed, dedicated to those who need solitude. Roberto Lazzeroni and Poltrona Frau’s sleeping area exhibition ends with the GranTorino Coupè Bed, in which the mood hints at sporty personalities and lovers of detail, and with Wong Extra, which evokes the cinematic sets of ’50s romantic comedies.

Many new products mixed with designer pieces from the collection, great attention to colour and a wide range of accessories: versatility is the common thread throughout this challenging, innovative range presented by Roberto Lazzeroni and signed by Poltrona Frau.

This special exhibition will be on display at the showroom until 15 October.