OBEGI Home’s New Dubai Showroom

Nadine Fares Kahil

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  • OBEGI Home opens its new showroom in Dubai. Among the brand hosted, Baker and its latest interior collections
  •  The new Obegi Showroom in Dubai
  •  Poliform
  •  Varenna
  •  Obegi Entrance
  •  Giorgetti
  •  Flexform
  •  Christopher Guy
  •  Bulthaup

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26 OTT 2016
Here we speak to Karine Obegi, Managing Partner at OBEGI Home, one of Lebanon and the Middle East’s top luxury interior and design firms, about the company’s new Dubai showroom and the distinctions between the Dubai and Lebanese markets

OBEGI Home, a leading destination for luxury home design in Lebanon and the wider Middle East, recently opened an exquisite new showroom in Dubai. Following an exclusive preview event that welcomed VIPs from the design industry to explore the showroom the brand new location will be OBEGI Home’s second showroom in Dubai, after ten years of serving the UAE design community.

Established in Beirut in 1973, OBEGI Home has been catering to the most refined tastes in home interiors and offers a full concept that encompasses every aspect of home living, from kitchen and bathrooms, to the living room, bedrooms and outdoors.
With the company’s skilled and trained staff, every single room in a home can be tailored to reflect the individual needs and personality of its user.
The new showroom is the perfect destination for homeowners, interior designers, and real estate developers seeking to furnish their space with top-of-the-line kitchens, bathrooms and more from some of the world’s most exclusive and coveted international brands.

Sitting next to Dubai’s iconic Burj Al Arab on Jumeirah Beach Road, the new 1,500 square meter showroom offers customers the best lifestyle creations from signature brands. OBEGI Home will give its clientele the chance to create unique looks with an unparalleled range of indoor and outdoor furniture and stylish home accessories with particular attention to detail.

“OBEGI Home has opened its doors to a new, bigger and better, standalone showroom on Jumeira Beach Road, where visitors can browse the largest array of coveted collections, in just one location. Signifying an important milestone for OBEGI since moving to Dubai in 2007, the expansion of Obegi Home with a larger showroom spanning more than 1,500 square meter, will open the window for increased exposure and further opportunities to serve all customers’ tastes and styles”, said Karine Obegi.

Alongside the traditional showroom elements, the new site provides a platform to host exclusive design events to showcase the work of famous designers and to inspire emerging talents in the region.
Designed to create a warm and fulfilling experience for every customer, each brand will have a spacious layout across several sections over two floors.
Replete with sought-after furniture collections from world famous brands such as Poliform, Giorgetti, Flexform, Rimadesio, Ceccotti, Moroso, Kettal, Baker, Christopher Guy, JNL; including dream kitchens by Varenna and Bulthaup; and elegant storage solutions by Poliform and Rimadesio, as well as lightings and rugs, the showroom will serve as the perfect luxury interior destination.

Speaking of her hopes for this bold new venture, Karine Obegi said, “Both the Lebanese and UAE audiences are well receptive to the latest design and interior trends, and appreciate the artistic influence behind both modern and timeless classic styles, however we’re noticing a trend conversion towards contemporary styles in both markets.”
According to Obegi, while similar in a broad sense, the two markets retain individual charecteristics that the firm hopes to cater to, for example the UAE’s diverse cultural scene means that it is something of melting pot, whereas Lebanese design lovers are more focussed on rennovation of existing properties, OBEGI Home aims to continue serving both of these distinct markets with dedication and style.

With growing international ambitions, OBEGI Home is a great example of a regional firm expanding and embracing the very best practices. With some of the finest luxury interior brands and a dedication to service, OBEGI Home sits at the heart of the UAE and Lebanese design sectors.

www.obegihome.com

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